Strategy & Strategic Planning

Strategy & Strategic Planning

INTRODUCTION: 

This Leadership Training Course “Strategy and Strategic Planning” will enable you to make a major contribution to creating tomorrow’s organisation out of today’s organisation.  Strategy and strategic planning are the vital activities that enable all managers to (a) anticipate major change in the structure and potential of their business and, (b) make a significant personal contribution to the processes of business development.  

All managers need to understand and deal with the major changes that are taking place in markets, technologies, competition, business models and risk management - plus the overarching influence of globalisation. To achieve this strategic planning team must take into account how to use all available resources in order to chart a course that will enable an organisation to develop strongly and deliver outstanding financial and other results, often in rapidly changing business conditions. 

Course Objectives: 

At the end of this training course, you will learn to: 

1. Leverage the value of strategy and strategic planning
2. Design a strategic planning process for your organisation
3. Analyse options and make robust choices in setting goals and objectives
4. Take full advantage of the opportunities of globalisation
5. Lead effective strategic change within your part of your organization 

WHO SHOULD ATTEND? 

This training course is suitable to a wide range of professionals but will greatly benefit: 

• Specialists in marketing and business development
• Experienced managers / leaders in finance and accounting
• Specialists in production and operations management
• Scientists in research and development
• Logistics and distribution specialists
• Human resource and organisational development staff

Course Outline:  

Strategic Thinking and External Analysis: 

• Definitions of strategy and strategic planning
• Why are strategy and strategic planning important
• Understanding the main frameworks for strategic analysis
• Private and public sector strategies – Similarities and Differences
• External analysis - Understanding and Analysing Business Attractiveness
• Analysing customers and benchmarking your own strategic position
• How attractive is the game that we have chosen to play 

Internal Analysis and Fusion into Strategic Choice: 

• The interface and balance of external and internal analysis
• Internal analysis: Financial
• Internal analysis: Non-financial
• The concept and practicalities of the “balanced scorecard”
• Diagnosing and analysing strategic problems and opportunities
• Fusion of analysis into strategic choices - SWOT and the Strategy Matrix
• How well are we playing the game that we have chosen to play 

Strategic Plans and the Relevance of Alliances and Joint Ventures: 

• Review of the tools used so far
• The content of a strategy: Avoiding “Paralysis by Analysis”
• Putting a strategic plan together – the 5-page framework
• Strategies for alliances and joint ventures
• Management of alliances and joint ventures 

Global Strategy, Team Building and the Management of Internal Communication: 

• The essence of globalisation and global strategy
• Globalisation – The Strategic Dimension
• Globalisation – The Organisational Dimension
• Globalisation – The Human Dimension
• How to build and manage a strategic planning team
• Communicating strategy through the organisation
• Gaining your team’s commitment and buy-in to the strategy 

Strategic Implementation and Getting the Value out of Strategy: 

• Alignment of strategy, culture, structure and people
• Effective execution - Converting Strategic Analysis and Planning into Action
• Aligning and linking strategy with operational objectives
• Implementation – Getting Practical Things Done
• Creating tomorrow’s organisation out of today’s organisation
• Strategic planning at a personal level
• Overview: The complete strategy process
• Summary and conclusions - The Corporate And Individual Value Of Strategic Planning