The Essentials of Business Etiquette and Protocol

The Essentials of Business Etiquette and Protocol

Course Objectives:

By the end of the course, participants will be able to:

• Explain how to behave correctly in both business and social situations
• Describe how to interact and communicate effectively with different types of guests
• Demonstrate appropriate personal and professional conduct
• Plan VIP visits and formal occasions while executing the role of the ideal host
• Apply proper communication etiquette
• Implement different variations in protocol and etiquette from different cultures, nations and regions

Course Outline:

Principles of business etiquette and protocol

• Definitions and concepts
• Guiding principle
• Importance of etiquette in business
• Importance of protocol in business
• The importance of manners
• Creating the right corporate image
• Six basic principles

Achieving communication success

• Communication levels and definitions
• The four principles of communication
• Elements of the communication process
• Communication delivery aspects
• Barriers to effective communication
• Overcoming communication barriers
• Communicating across cultures
• Managing perceptions and biases
• Communication key qualities
• Listening etiquette

Personal and professional conduct

• Universal expectations for behavior
• Etiquette for formal occasions
• Handling difficult personalities
• Four choices for dealing with various behaviors
• International business etiquette
• Customs and cultures
• Best practices

Planning and hosting VIP occasions

• Preparation for official visits
• Protocol at events and summits
• Key qualities of the ideal host
• Seating strategies
• Risk and contingency planning
• Mistakes to avoid
• Meeting at airports

Proper communication etiquette

• Phone etiquette
• Meeting etiquette
• Email etiquette
• Titles and forms of address
• Exchanging gifts

Variations in protocol and etiquette

• Administrative protocol
• Flags, anthems and logos
• Awkward situations and solutions
• Panoramic view of variations

Who Should Attend?

Personnel officers, public relations professionals, events organizers, personal assistants, employees in the hospitality business and all those whose position requires dealing and interacting with important persons in both government and private sectors