Comprehensive Social Media Training

Comprehensive Social Media Training

Course Objectives:

This course aims to introduce participants to social media:Facebook,

Twitter, Linkedln, Pinterest, Blogging etc. This is aimedat those who are new to

the world of social media and wish to become adept at usingthe various social

media tools to build an online brand.

In line with the above overall aim of the programme, following are its specific

objectives:

• Obtain the know-how on setting up an account in any social media sites
• Have a comprehensive knowledge of the different social media tools available
• Identify the ways in which participants can use social media to recognise
• business opportunities Build networking opportunities
• Be able to use social media to their full advantage in a cost-effective and results-driven manner

Course Outline:

• Introduction to Social Media – how can we really use it to our advantage?

• 6 big players (at the moment): Facebook, LinkedIn, Google , Twitter, YouTube, Pinterest

Basics of setting-up an account

How can they work for you?

Learn the tips and tricks

• Business Blogs: Wordpress, Tumblr, etc, integration with existing websites

• How to use social media as a valuable customer service solution.
• Introducing new trends and website tools that anyone can use every day
• for business purposes (Pinterest, Google , Google docs, Skype, etc.)
• Increasing visibility and online presence