Public Relations Strategies and Rules of the Protocol

OBJECTIVES:

1. To develop personal skills in dealing with different personality types of guests in different situation
2. Useful business etiquette information to help participants achieve their goals while improving their job performance
3. Meet & Greet important people in a proper manner
4. Behave  & dress correctly in both business & social occasions
5. Maintain effective verbal/nonverbal communication skills
6. Represent the organization at various functions
7. Organize & manage events such as business luncheons and formal dinners
8. Deal successfully with the Media
9. To  polish and upgrade key communication skills and techniques that are essential for performing the public relations, and administrative/supervisory duties.
10. Develop  a better understanding of how to communicate effectively with the internal and external 'public' of the organization.

WHO SHOULD ATTEND?

Officers/supervisors in the areas of public affairs (public/ government/ customer relations); personnel; marketing; training; administration; employee information.

PROGRAM TOPICS:

• Business Etiquette
• Qualities of the ideal escort/host
• Communication
• P R  Supervisors as Communicators and Team-Builders
• Dealing With the Guest
• Complaints
• Speaking On the Phone
• Rules of Greetings
• Dress for Success
• Business Cards & Gifts
• The Business Meal
• Presentation Skills and Techniques

• Your Publications: Some Practical Tips
• Public Relations and Marketing
• The definition of Etiquette & Protocol
• Business Etiquette
• Qualities of the ideal escort/host
• Tips to Gain our Guest’s Respect

WORKSHOP STYLE:

This will be a participative workshop with a mix of interactive learning sessions, exercises and discussions aimed to provide maximum impact and learning retention for all delegates.